Tuesday, September 29, 2015

#2030NOW - Education can end the cycle of Poverty




We firmly believe that education can end the cycle of poverty. That’s why we’ve adopted 1,700 school children in India, Philippines and Africa. 

MARKETING MEETS MANKIND
www.LincolnMartin.com

#SocialGood #2030NOW #GlobalGoals #Dubai #LincolnMartin #SocialEnterprise #SocialEntrepreneur #Socialinnovation #Philanthropy #Humanity #Charity #ImpactInvesting #Disrupt #ChangeMakers #SocialChange #SocialValue #Inspire #SocialCause #SharedValues #SocialImpact #Nonprofit #DoGood

Monday, September 7, 2015

The best way to end poverty is through education



The best way to end poverty is through education.

Happy Monday to our adopted school children in Africa. 

MARKETING MEETS MANKIND
www.LincolnMartin.com

#Marketing #Advertising #Branding #Dubai #Communications #Changemakers #SocialBusiness #Disruptive #SocialFinancing #ImpactInvestment #SocialInvestment #SocialEntrepreneurship #SocialEnterprise #Socialinnovation #Philanthropy #Givesback #GrantMaking #Nonprofit #DoGooders #SocialChange #SocialGood


Sunday, September 6, 2015

Early childhood education is now at the forefront of our social good movement



Early childhood #education is now at the forefront of our social good movement. 

Happy Monday to our 400 adopted school children in India. 

MARKETING MEETS MANKIND
www.LincolnMartin.com

#Marketing #Advertising #Branding #Dubai #Communications #LincolnMartin #EndPoverty #GlobalCitizenship #GlobalCitizen #CorporateCitizenship #Triplebottomline #SocialResponsibility #Csr #Sustainable #SocialCause #SharedValues #SocImp #CollectiveGenius #CollectiveImpact #CollaborativeEconomy #SharingEconomy


Education generates productivity gains that fuel economic growth in any country



#Education generates productivity gains that fuel economic growth in any country.

Happy Monday to our 1,200 adopted school children in the Philippines. 

MARKETING MEETS MANKIND
www.LincolnMartin.com

#Marketing #Advertising #Branding #Dubai #Communications #Changemakers #BenefitCorporation #BCorps #Bthechange #SocialEconomy #ConsciousCapitalism #SocialValue #Values #SocialMovement #SocialJustice #Bopbiz #BaseofthePyramid #DoGood #GrantMaking #Nonprofit #GlobalDevelopment

Wednesday, September 2, 2015

Always offer a good package at a fair price.



Once we seek to cheat people by giving them a poor quality product but representing it as a good quality product, our customers will abandon us. Always offer a good package at a fair price. 

MARKETING MEETS MANKIND
www.LincolnMartin.com

#Branding #Marketing #Dubai #LincolnMartin #Advertising #Ethical #SustainableFashion #SlowFashion #SocialCapital #Disruptive #Optimization #SocialGood #GlobalCitizenship #CorporateCitizenship #Triplebottomline #CorporateSocialResponsibility #Sustainable #DoGooders #Livelihood #Cooperative

Marketers should try to understand the anxieties and desires of the consumers




Marketers should try to understand the anxieties and desires of the consumers and do what Stephen Covey calls “unlock the soul’s code” in order to stay relevant. 


MARKETING MEETS MANKIND
www.LincolnMartin.com

#Branding #Marketing #Dubai #LincolnMartin #Advertising #FairTrade #SocialEntrepreneurs #ImpactInvestment #SocialBusiness #MicroFinance #CrowdFunding #BrandingStrategy #Price #Impact #Millennials #DoGooders #SharedValues #SocialChange #SocialImpact #SocialCause

Tuesday, September 1, 2015

Brand Identity, Brand Image, Brand Integrity (3i Model)



Brand Identity, Brand Image, Brand Integrity (3i Model). 

Marketers should target consumers’ minds and spirits simultaneously to touch their hearts. 


MARKETING MEETS MANKIND
www.lincolnmartin.com/loving

#Advertising #Branding #LincolnMartin #SocialMedia #Dubai #Kotler #Marketing #SocialEconomy #ConsciousCapitalism #SocialValue #ChangeMakers #Values #CollectiveImpact #CollaborativeEconomy #SharingEconomy #DoGood #Millennials #CauseMarketing #Sustainability #BrandAwareness #BrandingStrategy #BrandPositioning

The future of brands is the future of business



Branding, even in the B2B world, is crucial. 

The future of brands is the future of business – probably the only major sustainable competitive advantage.

MARKETING MEETS MANKIND
www.LincolnMartin.com

#Branding #LincolnMartin #Marketing #Dubai #Advertising #B2BMarketing #TouchPoints #Identity #Image #Media #DirectMarketing #BrandActivation #Segmentation #Positioning #BrandAwareness #BrandingStrategy #StrategicMarketing #B2B #MarketingStrategy #ContentStrategy #ContentMarketing