Companies should target consumers as whole human beings who consist of minds, hearts, and spirits. The point is not to overlook the spirit. The most important equation in the buying process is the “spirit”. It ask the question, “why am I going to buy?”
MARKETING MEETS MANKIND
www.LincolnMartin.com
#Advertising #CauseMarketing #Wholistic #Marketing #Dubai #LincolnMartin #Sustainability #SocialCause #SharedValues #SocialChange #SocialGood #SocialImpact #Millennials #DoGooders #BenefitCorporations #ChangeMakers #CollectiveImpact #SocialBusiness #ImpactInvesting #SocialCapital #Philanthropy
No comments:
Post a Comment